Wondering why you keep hearing updates about Google’s algorithm? Well, for good reason. Users get the best search experience every time they type a search term. But what do these algorithmic updates mean? Why is it important? see
What is an Algorithm?
first things first; Let’s define “algorithm”. Algorithms are essentially equations that help sort data according to certain criteria and return a result. It is the backbone of all successful search engines including Google. Every time you type something into the Google search box, an algorithm kicks into action immediately to determine which page or document is most likely to provide information. They are then ranked from most relevant to least relevant.
Why is Google updating its algorithm?
Google wants quality content.
Google makes it clear that quality content should always be the focus of your website. Search giants want their users to get the best possible experience when searching for something. To ensure this, Google has implemented algorithms designed to detect low-quality content and prioritize well-written sections that provide useful information. Create valuable and informative content.
Google wants an optimized user experience.
Google also wants a good user experience when using its search engine. To achieve this goal, the system constantly monitors user behavior and finds ways to improve its algorithms accordingly. For example, if people don’t click on certain search results or don’t leave your site quickly after arriving on it, you can tune the algorithm to prioritize other sites instead. This way, when users search on Google, they see only relevant results.
Google has over 200 ranking factors.
Finally, one of the main reasons why Google updates its algorithm so often is that there are over 200 different ranking factors that determine which sites appear first in search results. These factors are keyword usage and backlink coverage. Page speed and mobile friendliness. As technology advances and new trends emerge, Google must keep up by changing its algorithms to keep up with the times.